Lunchley responds to mold claims

Key takeaways

In the past week, many have claimed to have found mold in their Lunchley products, including YouTuber Rosanna Pansino.
KSI, MrBeast, and Logan Paul have not responded directly, but a rep said they would “consider the context and source.”

Over the weekend, YouTuber, celebrity baker, and author Rosanna Pansino released a video comparing Lunchables to Lunchly, a new snack food competitor designed by the influential MrBeast, KSI, and Logan Paul. However, upon opening her first lunchbox with a December expiration date, Pancino immediately discovered mold.

Since the video went viral, more and more posts have been showing the exact same problem. To clear the air, a source close to MrBeast told Newsweek to “consider the context and the source”. The implication here is that A) Pansino is not reliable and B) the mold is not Lunchly's fault, but instead how Pansino was storing the product.

UK health campaigners have also criticized the products, saying they are “high in fat, salt or sugar” despite claims to target young people with healthy snack options.

The company's website says the lunch boxes should be refrigerated. But even if Pansino was improperly stocking the products, that doesn't account for other posts cropping up on social media that also show mold, nor does it address the fact that Pansino said it was the only one buying the product. If true, running out of lunches early is a big problem because they're designed for kids who essentially bring them to school in packed lunches, keeping them out of the fridge for hours.

What's going on at lunch?

There are several leading theories as to why so many people have reportedly run into moldy cheese when opening their lunch boxes. MrBeast, KSI, and Logan Paul proudly claim that Lunchly does not use preservatives, which they believe may be the root cause, but others argue that the fault lies with the packaging. In Pancino's video, she highlights that “the sealant here feels really cheap” and that it's “not vacuum tight.”

A Twitter user went to several posts showing the mold, as well as the original launch ad, to further investigate these theories. They believe there is “faulty glue application” on the products, especially where the cheese is stored. They also point out that “you can find examples of their glue not sealing in their Fiesta Nacho product” in the official footage.

In light of these claims, many are calling for MrBeast, KSI, and Logan Paul to recall the products and investigate the problem because it could cause children to unknowingly ingest mold. However, the three people have not yet given a direct answer.