Key takeaways
- Nexon America is laying off workers to set up a “Western Development Group” under a new strategy, according to a report.
- The company aims to hyperlocalize games for specific markets such as North America and Europe.
- Nexon is looking to diversify its sports portfolio.
NexonLike the boss of the game Dave the Diver and first descendantIt is reportedly set to cut jobs in its US office. Headquartered in Japan, Nexon is originally a South Korean developer-publisher that started business in 1994.
Over the past few years, a series of layoffs across the gaming industry have affected the livelihoods of many people. Even market leaders like PlayStation are not immune to the ongoing wave of layoffs. From small developers like Sergeant Studios to established stakeholders like Insomniac Games, a variety of game companies have been hit by tough economic conditions and the need for restructuring. The latest victim of this brutal wave appears to be one of Nexon's offices.
According to a report by the game developer, Nexon America has laid off an undisclosed number of employees. Fired for a reason first descendant The manufacturer's decision to start a reorganization plan to help establish a “Western Development Group” under company veteran Hanbyeol Oh in Los Angeles, USA. While the exact number of people affected is unknown, a spokesperson reportedly confirmed that the job cuts will only kill a “small number” of employees. Those leaving the organization have been offered severance pay, while Nexon America has begun hiring for new roles, including engineering and designing, as part of the next phase of its plans, according to a statement shared with sources.
Nexon laid off staff in its US office as part of a new strategy
As reported by sources, Nexon is looking to prioritize hyperlocalization to better align players in key markets like North America and Europe. The move is part of CEO Jungun Lee's long-term strategy for IP growth, which values new and existing franchises, such as the influential MapleStory series. Speaking at a recent event, they shared their vision for Nexon's future, which is apparently aimed at spurring “snowball growth.”
from Dave the Diver In 2023 first descendant In 2024, Nexon has made significant additions to diversify its portfolio of games in recent years. Earlier this year, Nexon made another notable business decision by completely taking over the subsidiary studio Dave the Diver Developer Mintrocket favors speeding up the development process. The latest call to restructure Nexon Americas and put together a local group for key markets appears to be another way to shake things up in line with the CEO's long-term strategy.

Nexon
- Date of establishment
- December 26, 1994
- Headquarters
- Minato City, Tokyo, Japan
- Subsidiaries
- Big giant games